Evolution of Green Coffee Bean Extract As a Weight Loss Product

The green coffee bean has been termed as a miracle product by many as it has great natural powers that will help to reduce the weight of a person quickly and in a natural way. So there is a lot of importance that is given to the coffee bean by pharmaceutical companies that are promoting products that are made of pure green coffee bean extract as weight loss supplements. The results of using these supplements are all over the internet with many claiming that the bean is a miracle product and they have been able to achieve loss of weight very quickly and that too when they are not on a crash diet and a very stressful exercise pattern. These revelations have only increased the popularity of the extract and now you can find a lot of products that have the extract as a main constituent of their supplements.How it all beganThe emergence of reports that were done by many researchers and scientist on green coffee beans were made public a few years back. The reports had shown that the participants were able to attain huge weight loss effects when they were given the pure coffee bean extract twice a day without having them on a crash diet and with very little exercise. There was one group that was asked to follow a strict diet and had a specific exercise regimen to follow and when the results were compared, the people who have the extract showed the same or better weight loss than the people who were on a diet. This brought people to the conclusion that the extract works better than the normal weight loss programs that are in the market.How the popularity grewThe weight loss segment was buzzing with these reports and the results that showed that weight loss was possible by taking the extract. The popularity was given a boost when a very popular doctor discussed about pure green coffee bean extract and its weight loss benefits in a talk show that he hosts on television and the doctor has also done tests on a few people to validate the results. After the show was aired, the entire supplement manufacturing market went into high gear to make supplements that will contain the extract and be promoted as weight loss supplements. There were many products that were launched in the coming months and people flocked to lay their hands on them to try the product that will help them lose weightGreen coffee beans extract supplementsWith the reports of the ability of pure green coffee bean extract to help in weight loss the market was soon flooded with supplements that were made of the extract and each one of the products were trying to put out results of their product saying that it was more effective in promoting weight loss. You had many consumer reviews that were published to promote the supplements and most of the products were assuring 100% satisfaction guarantee for their products and also money back guarantees. It was a scenario where many products were vying for the same consumer base and making thing interesting for the consumer.Results of the green coffee bean extract supplementsThe results of the weight loss supplement that had pure green coffee bean extract as a major ingredient were mixed and there were many people saying that they were able to lose ‘x’ number of pounds in ‘x’ days and how the product was great and you also had customers who didn’t notice much change in their weight. So with mixed results there were reports that some products were not using the amount of extract that ideally it should have and that is the reason for the poor results in some people.The green coffee bean weight loss supplements of todayThe weight loss supplements have come a long way in the sense that now the supplements have been on research for a few years and are being constantly derived to make them better. This is why you get to see many products now offering money back guarantee and also are guaranteeing loss in weight. But one has to remember that the best way to lose weight is to follow a healthy diet and to have a good exercise regimen. Using weight supplements can help you accelerate weight loss if you are doing the basics right

Lucrative Product Launching – 8 Steps to Product Launching

Perhaps the most exciting part of product creation and development is the much awaited launch itself. This is a very important aspect since this will formally introduce your product to the market. There are so many ways on how to organize the launching of your product. Here are eight effective steps:

1. Plan way ahead of time. The ideal lead time is at least three months before the formal product launch. This is to give you enough time to contact the needed suppliers, caterers and other people that may play important roles during the product launch.

2. Build up interest for your product and create a need for your product. At least a few weeks before the product launch, a certain need should be developed. Your product should serve as “final answer” to that need.

3. Tap resources. What do you need during the launch? Will you need caterers, resource speakers and sound equipment? Figure out how and where you can get those needs.

4. Get a publicist. This person will aid your media relations needs and to build up interest for your product in the tri-media.

5. Put up a website about your product. This will help formally introduce your product to the market.

6. Offer discounts to people who will pre-order your product. Again, this can help boost interest and word of mouth for your product. Offer irresistible discounts to make sure that many people will place early orders.

7. Develop flyers, business cards, media advertisements and email flyers. Use these to promote your product as well as the date of the formal launching of your product.

8. Announce the date of the product launch at least two weeks prior. This is enough lead time for people to check out your website, flyers and other marketing collaterals.

Things to Avoid When Launching a Product

If you are launching a new product there are certain things that you really should avoid. In this article I am going to discuss the most important things to avoid to ensure that your product launch is successful.

Hype
There are many people who suggest that you use hyped up sales pitches when it comes to launching your product. This is now very off putting and if anything will decrease your sales. People are much more savvy these days and are on the lookout for potential scams. Having a sales pitch that is hyped triggers alarm bells. You can easily write a sales letter that compels people to purchase without adding hype.

Keep your promises
When you prepare for your product launch and you state when it is going to happen you must keep that promise. If you don’t keep to your word then people very quickly lose trust. Sometimes you will not be given a second chance so you really do need to make sure that you deliver on your promises.
This is also true when it comes to things that you have promised in your product itself. If you don’t deliver on those promises and people don’t get that promised information in your product then again you will lose trust and credibility.

Limited copies
People often encourage a sense of urgency to increase the number of sales. One way to create a sense of urgency is to only allow a limited number of copies of your product to be sold. However, when you are selling a digital product suggesting that you are going to limit the number of copies becomes senseless. With physical copies you can understand that you can put a limit on the number sold but a digital product is available and can be downloaded as many times as your web host server can manage. Therefore putting a limited number of copies available can impact your credibility negatively.

Screen shots
The use of screen shots to provide evidence of your earnings is something you need to be very careful with and if anything avoid. Although a large number of people still use them it is very easy to create false screen shots and in fact many people use other people’s screen shots without specifically mentioning it. I believe this is very misleading and unethical.

These are just a few things that I believe you should avoid when launching your new product. It is always best to under promise and then over deliver. Having a reputation of being someone who over delivers is going to boost your reputation and credibility.

Getting The Online Results You Deserve

If you’re not seeing the results you want with your online efforts then it might be down to what you’re actually selling. I have discovered that when you create your own information products you are far more successful but you need to keep the momentum going and get products out quickly.